- For 20th consecutive year, Michelin is recognized for top customer satisfaction in luxury car segment
- Michelin is also No.1 in tire customer satisfaction for truck/utility vehicles
- Michelin brands, which include BFGoodrich, have received 101 top-tire rankings
GREENVILLE, S.C., March 16, 2023 – Michelin has again earned top customer satisfaction scores in the J.D. Power 2023 U.S. Original Equipment Tire Customer Satisfaction Study. For 2023, drivers gave Michelin the highest ratings in Original Equipment Tire Customer Satisfaction for Luxury and Truck/Utility vehicles.
“We aim to create the best experience for all types of drivers, so it’s exciting and humbling for Michelin to earn our 98th and 99th J.D. Power Award for customer satisfaction in the tire category,” said Katelyn Berry, vice president of marketing for Michelin North America, Inc.’s business to consumer products. “These awards continue to showcase Michelin as the most awarded tire brand in the U.S. and being recognized by our customers makes this even more special.”
With these honors, Michelin has won 99 total J.D. Power Awards — more than any other tire manufacturer. It is the company’s 20th consecutive top ranking in the Luxury segment.
The J.D. Power 2023 U.S. Original Equipment Tire Customer Satisfaction Study was based on responses from more than 32,000 vehicle owners. Satisfaction was examined in four areas: tire wear, tire ride, tire appearance and tire traction/handling.
J.D. Power is a global marketing information services company operating in key business sectors across a variety of industries, including market research, automotive forecasting, performance improvement, web intelligence and customer satisfaction.